Listerine whitening strips why discontinued

Johnson Johnson discontinued its Listerine Whitening Quick Dissolving Strips as part of a settlement with PG. Be Well Marketing, which made store-brand. With all the positive reviews for the Arctic Berry, I wonder why they discontinued it. I'd love to see Fresh Citrus come back, too. Recommends this product; ✓. Browse our selection of Crest dental hygiene products including toothpaste, toothbrushes, floss, teeth whitening systems, and mouthwash.